CLEAN DESIGN
MARKET BASED
FAST DELIVERY
SUPPORT
LATEST DESIGN PROJECTS
Grosse Pointe Yacht Club Centenniel Book — 450 pages
Fresh Farms Market Pizza Ads
Great Lakes Boating Festival Web Site
2017 USODA Great Lakes Championship Poster
Parkinson Foundation Moon River Cruise artwork
Grosse Pointe Yacht Club membership flyer and poster
GPYC High School Sailing Poster
GPYC Stadium Sailing Flyer and Poster
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dStudio74 has been designing print materials, websites, crafting logos, and printing high quality work since 1996. We’re not the new kids on the block which in website years makes us very experienced.
We’ve worked with just about every industry too, from specialty food markets to heart surgeons.
Contact us today, let’s create something amazing!
UNIQUE WORK
DETAIL ORIENTED
ON TIME
Cynthia Naughton
GRAPHIC ARTIST
Jim Dorian
DESIGNER/PHOTOGRAPHER
OUR TEAM
ABOUT
OUR SERVICES
Jim Dorian is a graduate of Western Michigan University, receiving a Bachelor of Fine Arts (BFA) with a major in graphic design and a minor in photography.
With 35 years of experience in the graphic design business, Jim was senior creative director at McNamara Studios in Detroit before opening his own design firm James Dorian Associates.
His work has won many awards in the communication design and creative fields including golden and silver CADDY Awards from the Creative Advertising Club of Detroit as well as ADDY awards for excellence in advertising.
Clients served include: SEV Corporation, (Marchal and Cibie lighting), Buick Motor Division (dealers), Valeo Automotive, Sachs Automotive, Detroit Elevator, Corrosion Consultants
At dStudio74 Jim is responsible for the planning and management of design projects as well as primary client contact.
Cynthia Naughton earned her BFA from Wayne State University and a Masters of Fine Art in Interdisciplinary Design from the College for Creative Studies in Detroit.
Cynthia began her career in communication design as an art director at the J. Walter Thompson Company (advertising) before joining the Gale Group publishing company as senior art director. Clients served included Ford Motor Company.
Now managing partner/creative director of dStudio74, Cynthia is responsible for the design and production of print, web and interactive designs for the firm.
dStudio74 clients include: Grosse Pointe Yacht Club, Mayea Boat Works, Detroit River Regatta Association, Ray Laethem Motor Village, Eitel Dahm Motor Group, Fresh Farms Market, Silver Anti-bac, Valente Trobec and Chandler, Grosse Pointe Youth Nautical Education Foundation.
Cynthia is also adjunct professor at Macomb teaching graphic design.
WEB DESIGN
At dStudio74 we strive for client satisfaction, knowing without it we would not survive as a business. We take the time to build long lasting relationships and take pride in the service we have provided our clients over the years. Our design agency offers a wide range of design solutions from custom web sites to corporate identities and print collateral, we have the tools to to help your company with all your marketing needs.
Brochures
Packaging
Collateral
Invitations
Posters
Branding
Logo design
Infographics
Signage
Tradeshows
Web sites
Social Media
SKILLS
ADOBE INDESIGN CC
ADOBE PHOTOSHOP CC
ADOBE ILLUSTRATOR CC
ADOBE MUSE CC
HTML
WEB
BOOK DESIGN
Our latest project was a year in the making. dStudio74 (under Dorian Naughton Publishing) designed, produced and project managed this 450 page book chronicling 100 years of the Grosse Pointe Yacht Club — proudly printed in Michigan.
MAGAZINE LAYOUT AND SELL SHEETS
We designed and produced Grosse Pointe Yacht Club’s magazine, 4 times a year, for 14 years. A testament to our long-term relationships with our clients. We also handled other print materials for the Club such as program one sheets and event promotions.
CONSUMER
Brochures for Eitel Dahm Motor group were created to market their three stores Audi, Mini Cooper and BMW. The “Three Brands One Standard of Excellence” brochure was distributed as an insert into Hour Magazine. The BMW brochure featured the dealerships service capabilities.
DVD COVER DESIGN/VIDEO ART DIRECTION
Photography of New Edge Martial Artist, Kevin Neilson was done by Jim Dorian. Design and layout of covers were created in Adobe Photoshop, Illustrator and composed in InDesign. The videos were art directed by dStudio74 and are available for sale on Amazon.
BUSINESS TO BUSINESS
We have created brochures for clients marketing to other Businesses. Our print materials for Gale Group and MacMillan Publishing advertised their products to the Library market. Other clients such as Pioneer medical used the brochures we created for them to market their products to hospital surgical facilities.
BOOK DESIGN
dStudio74 designed and published Detroit Surgeons:
300 Years for client Wayne State University Medical Center and What I Saw on Mackinac a Children's book by Jennifer Margret Powell. We handled all aspects of design and production including bids and management of printers to give our clients the best product on a tight budget.
ADVERTISEMENTS
We shot the photography and designed this mouth watering pizza advertisement to introduce Sicilian Style square pizza for Fresh Farms Market, a specialty food market in the heart of Grosse Pointe Farms.
ADVERTISEMENTS
This Christmas ad campaign helped boost sales of Fresh Farms Market holiday meats.
BRANDING
We took a fresh look at Fresh Farms Market logo and developed a guide book to keep the brand consistent. Fresh Farms Market came to us to develop an entire system including uniforms for their specialty high-end market.
OUTDOOR
dStudio74 has been designing outdoor and other promotional material for the Detroit River Regatta Association since 1998. The DRRA promots the Gold Cup races on the Detroit River which is the oldest continuous Motor Trophy in the United States. The three day event is an annual tradition in Detroit.
INFOGRAPHICS AND
PRESENTATION MATERIALS
We do the research, and designs for infographic. Infographics (where an information-rich subject is presented visually using graphics as well as words). We also put together interactive presentations for our clients using Powerpoint, InDesign or Keynote.
LOGO DESIGN
We offer a range of custom graphic design services to assist you in establishing a company identity.
It is important that your company has the consistent look and feel for effective marketing on every print and web based publication. We offer logos, letterhead and business cards, as well as, signage for our clients.
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WEB
We believe in clean and user-friendly web design. Our mission is to give our clients and customers a remarkable online experience. We do this with a four-step web design process: Research, Design, Wireframe and Test. Let us show you a remarkable way to approach web design!
WEB
We believe in clean and user-friendly web design. Our mission is to give our clients and customers a remarkable online experience. We do this with a four-step web design process: Research, Design, Wireframe and Test. Let us show you a remarkable way to approach web design!
WEB
We believe in clean and user-friendly web design. Our mission is to give our clients and customers a remarkable online experience. We do this with a four-step web design process: Research, Design, Wireframe and Test. Let us show you a remarkable way to approach web design!
WEB
We believe in clean and user-friendly web design. Our mission is to give our clients and customers a remarkable online experience. We do this with a four-step web design process: Research, Design, Wireframe and Test. Let us show you a remarkable way to approach web design!
WEB
We believe in clean and user-friendly web design. Our mission is to give our clients and customers a remarkable online experience. We do this with a four-step web design process: Research, Design, Wireframe and Test. Let us show you a remarkable way to approach web design!2
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PORTFOLIO
Differentiating Products on the
Unattended Salesroom Floor
Name: Duet Dance
Client: Whirlpool
Date: December, 2009
As a Center for Creative Studies graduate student, dStudio74 partner, Cynthia Naughton created the Whirlpool Duet Dance as part of an Interactive Design class. Whirlpool Corporation came to the school and presented graduate students with the question: How do you differentiate their products from other brands on big box salesroom floors that are unattended by sales staff.
The solution: Whirlpool Duet Dance. An interactive screen is placed on the Duet system with a screen that plays a dance routine from famous dancers Fred Astaire and Ginger Rogers to attract peoples initial attention. Simple dance steps in a “Maurray Dance School” style add whimsy to the floor and further attracts the attention of customers.
On the TV touch screen a button invites customers to interact with the screen. A video appears but the dance moves to spills and dirt and stains that happen in a day set to the Blue Danube Waltz. This portion of the interactive presents the potential customer with important features of the Duet system that differentiates it from other systems on the floor.
1.–4. The interactive video continues by inviting users to find the best washer and dryer pair for their needs through a series of simple short questions. As the user hits the arrow button at the lower right of the screen the washer and dryer pair move off the screen and three sizes of laundry baskets enter the screen. The user then touches the basket that best suits them.
5.–8. The example, left, shows what happens when the user chooses the largest basket. Laundry falls from above and the other two baskets leave the screen. Press the arrow at lower right and the right washer and dryer for large laundry loads appears.
9. When the washer and dryer appear the user will have the option of pressing the color swatches to visually see the color options: red, silver or white.
10.–11. Press the arrow button and the images of the duet set leave the screen and come back in zoomed to reveal all the features of the machines.
12. The user will be able to virtually press buttons on the machines where a popup button reveals its features.
Contact Information
dStudio74
74 Stanton Lane
Grosse Pointe Farms, MI 48236
www.dstudio74.com
313 881-9777
dStudio74 | 74 Stanton Lane | Grosse Pointe Farms, MI 48236 | 313 881-9777
